top of page
KI, CHUNG-WHA (CHLOE)
Home: Welcome
Dr. Chloe Ki
Hi, All. I'm Chloe who is currently serving as an Assistant Professor of Fashion Retail and Marketing at the Hong Kong Polytechnic University. I hope you know more about me through this website. :)
“All things work together for good”
Romans 8:28
More than just fleeting fame
AI-Integrated Fashion Metaverse Lab ∣ AI-FaMe Lab
Recent_News
Recent News

Dr. Ki's research published in P&M
has been recognized as
Top Cited Article during 2019-2020

Dr. Ki's research published in P&M recognized as Top Downloaded Article
for two consecutive years

Dr. Ki's research was featured as
both the Most Downloaded and
Most Cited Articles published in JRCS
Latest_Publication
Latest Publication
"Can an AI voice assistant be your friend?"

Highlights
-
The mechanism by which users develop virtual friendships with AI-enabled voice assistants is investigated.
-
The two critical dimensions of para-friendship are self-disclosure and social support.
-
IPAs that provide a sense of intimacy, understanding, enjoyability, and involvement affect para-friendships.
-
Para-friendships strengthen users' intention to continue using IPAs.
-
The para-friendship mechanism differs according to the users' social isolation tendency.

bottom of page