KI, CHUNG-WHA (CHLOE)
News and Events
Dr. Ki's research was featured as both the Most Cited & Most Downloaded Articles from JRCS
For two consecutive years, Dr. Ki's research published in Psychology & Marketing was recognized as one of the Top Downloaded Articles
this time during 2019-2020
Our livestream shopping review work, presented by Ms. Ashley Chenn at the 2022 KSC spring conference, received the Best Conference Paper Award
Was nominated to present at
PolyU's ETTE Symposium 2022
about online teaching and learning
during the COVID-19 pandemic
Dr. Ki and her research assistant
Ms. Sze Man Chong's "influencer marketing" research featured as one of the Most Downloaded Articles from JRCS
Our research team, which includes
FYP and PhD students, wins the
ITAA 2021 Paper of Distinction Award
Dr. Ki and her research assistant Ms. Sze Man Chong's research published in JRCS was mentioned in Forbes “Influencers And How To Use Them: Part 1”
Dr. Ki's "influencer marketing" research published in Psychology & Marketing recognized as one of the
Top Cited Article Award during 2019-2020
Expert sharing from Google
A senior consultant at Google APAC
gave an inspiring talk about "Leveraging data to power your brands" to ITC4058R Fashion Brand Management class
Cartier invited ITC students
to an international conference titled “Cartier Art Dialogues”
Interview clips
Importance of studying luxury fashion business (Part 1) and the uniqueness of ITC (Part 2) and our precious students (Part 3)
Expert sharing from Chloé marketing & communication team
"How to communicate to the luxury customers in the post-pandemic era"
Dr. Ki's research article published in psychology & marketing received
Top Downloaded Paper Award during 2018-2019
