Dr. Ki's Publications

Dr. Ki's research delves into consumer psychology and behavior, with a focus on connecting these aspects to various consumption contexts. Her research aims to uncover the fundamental values and emotions that influence consumers' decision-making processes, with a specific emphasis on: AI and human-computer interaction; Circular fashion; Digital technology mediated fashion retail and marketing; and Luxury fashion. Our team warmly welcomes applications from individuals interested in consumer behavior or fashion marketing as well as those proficient in modern AI analytics, for our MPhil, PhD, and RA positions.

Journal Impact Factors (IFs) are based on the InCite Journal Citation Reports (JCR) by Clarivate at the time of publication.
* denotes corresponding or equal contribution and # indicates research student or research assistant author.

16.

Ki, C., Li, C., #Chenn, A., #Chong, S.*, & Cho, E. (In press). Wise consumer choices in online secondhand luxury (OSHL) shopping: An integrated model of motivations, attitudes, and purchase intentions for OSHL as wise, conspicuous, and sustainable consumption. Journal of Retailing and Consumer Services, https://doi.org/10.1016/j.jretconser.2023.103571

[SSCI; 2022 JCR: Q1/Top 15%; IF: 10.4; ABDC: A]

15.

Ki, C., Wang, B.*, #Chong, S., #Chenn, A., & Ha-Brookshire, J. (2023). Assessing Chinese fashion organizations’ change readiness for the circular economy (FashionReady4CE): Development and validation of FashionReady4CE scales. Journal of Cleaner Production. https://doi.org/10.1016/j.jclepro.2023.138739

[SSCI; 2022 JCR rank: Q1/Top 10%; IF: 11.1; ABDC: A]

14.

Ki, C.*, Park, S., & Kim, Y. (2022). Investigating the mechanism through which consumers are “inspired by” social media influencers and “inspired to” adopt influencers’ exemplars as social defaults. Journal of Business Research. https://doi.org/10.1016/j.jbusres.2022.01.071

[SSCI; 2022 JCR rank: Q1/Top 10%; IF 11.3; ABS 3; ABDC: A]

13.

Ki, C., #Chow, T., & Li, C.* (2022). Bridging the trust gap in influencer marketing: Ways to sustain consumers’ trust and assuage their distrust in the social media influencer landscape. International Journal of Human-Computer Interaction. https://doi.org/10.1080/10447318.2022.2097785

[SSCI; 2022 JCR rank: Q1; IF: 4.7]

12.

Ki, C.* & Ha-Brookshire, J. (2022). Consumer versus corporate moral responsibilities for creating a circular fashion: Virtue or accountability?. Clothing and Textiles Research Journal.
https://doi.org/10.1177/0887302X20986127

[SSCI; 2022 JCR rank: Q2; IF: 1.9]

† 2021 CTRJ Award for Top Altmetric Score since publication

11.

Ki, C., #Ni, Y.*, & Lee, Y. (2022). A study on the psychology and behavior of Chinese consumers using gaming commerce: Based on the basic psychological need theory (중국 소비자들의 게이밍 커머스 이용 심리 및 행동에 관한 연구: 기본심리욕구 충족감을 중심으로). 소비문화연구 Journal of Consumption Culture.
http://dx.doi.org/10.17053/jcc.2022.25.1.004

[KCI; Korea Citation Index]

10.

#Lau, O., & Ki, C.* (2021). Can consumers’ gamified, personalized, and engaging experiences with VR fashion apps increase in-app purchase intention by fulfilling needs? Fashion & Textiles.
https://doi.org/10.1186/s40691-021-00270-9

[SCIE; 2021 JCR rank: Q1; IF: 2.8]

Ki, C.*, Park, S., & Ha-Brookshire, J. (2021). Towards a circular economy: Understanding consumers’ moral stance on corporations’ and individuals’ responsibilities in creating a circular fashion economy. Business Strategy and the Environment. https://doi.org/10.1002/bse.2675

[SSCI; 2021 JCR rank: Q1/Top10%; IF: 10.8; ABS 3; ABDC: A]

Ki, C.*, #Chong, S., & Ha-Brookshire, J. (2020). How fashion can achieve sustainable development through a circular economy and stakeholder engagement: A systematic literature review. Corporate Social Responsibility and Environmental Management. https://doi.org/10.1002/csr.1970

[SSCI; 2020 JCR rank: Q1/Top10%; IF: 8.7]

Ki, C.*, Cho, E., & Lee, J. (2020). Can an intelligent personal assistant (IPA) be your friend? Para-friendship development mechanism between IPAs and their users. Computers in Human Behavior.
https://doi.org/10.1016/j.chb.2020.106412

[SSCI; 2020 JCR rank: Q1/Top 5%; IF: 6.8; ABS 3; ABDC: A]

Ki, C.*, Cuevas, L., #Chong, S., & Lim, H. (2020). Influencer marketing: Social media influencers as human brands attaching to followers and yielding positive marketing results by fulfilling needs. Journal of Retailing and Consumer Services. https://doi.org/10.1016/j.jretconser.2020.102133

[SSCI; 2020 JCR rank: Q1; IF: 7.1; ABDC: A]
† Top Cited Articles from JRCS published since 2020 (June-Aug 2023)

† Most Cited Articles from JRCS published since 2019 (July 2022)

† Most Downloaded Articles from JRCS in the last 90 days (Sep 2021-July 2022)

† Mentioned by Forbes on 28 Jan 2021

Ki, C.* & Kim, Y. (2019). The mechanism by which social media influencers persuade consumers: The role of consumers’ desire to mimic. Psychology & Marketing, 36(10), 905-922.
https://doi.org/10.1002/mar.21244

[SSCI; 2019 JCR rank: Q2; IF: 2.4; ABS 3; ABDC: A]

† Top Cited Article 2019-2020

† Top 10 Most Downloaded Article 2019-2020

† Top Downloaded Paper 2018-2019

Cho, E., Ki, C.*, & Kim, Y. (2019). Ethnic-inspired design consumption as a means of enhancing self-view confidence. Social Behavior and Personality.
https://doi.org/10.2224/sbp.7286

[SSCI; 2019 Journal IF: 0.7]

† Top 10 Most Popular Articles and Free Download of the month for July 2019

Ki, C., Lee, K., & Kim, Y.* (2017). Pleasure and guilt: How do they interplay in luxury consumption?. European Journal of Marketing, 51(4), 722-747.
https://doi.org/10.1108/EJM-07-2015-0419

[SSCI; 2017 Journal IF: 1.5; ABS 3; ABDC: A*]

Ki, C. & Kim, Y.* (2016). Sustainable versus conspicuous luxury fashion purchase: Applying self-determination theory. Family & Consumer Sciences Research Journal, 44(3), 309–323.
https://doi.org/10.1111/fcsr.12147

[SCOPUS indexed journal]

† Best Paper Award in apparel, textiles, and merchandising track published in 2016

† Top 10 Most Downloaded Articles during 2016

Ki, C.* & Kim, Y. (2016). Sustainable luxury fashion consumption and the moderating role of guilt. Fashion, Industry & Education, 14(1), 18-30. https://doi.org/10.7741/fie.2016.14.1.018

GOOGLE SCHOLAR

Dr. Ki's Publications

Ki, C.*, Park, S., & Kim, Y. (2022). Investigating the mechanism through which consumers are “inspired by” social media influencers and “inspired to” adopt influencers’ exemplars as social defaults. Journal of Business Research. https://doi.org/10.1016/j.jbusres.2022.01.071

Ki, C., #Chow, T., & Li, C.* (2022). Bridging the trust gap in influencer marketing: Ways to sustain consumers’ trust and assuage their distrust in the social media influencer landscape. International Journal of Human-Computer Interaction. https://doi.org/10.1080/10447318.2022.2097785

Ki, C.* & Ha-Brookshire, J. (2022). Consumer versus corporate moral responsibilities for creating a circular fashion: Virtue or accountability?. Clothing and Textiles Research Journal. https://doi.org/10.1177/0887302X20986127

#Lau, O., & Ki, C.* (2021). Can consumers’ gamified, personalized, and engaging experiences with VR fashion apps increase in-app purchase intention by fulfilling needs? Fashion & Textiles. https://doi.org/10.1186/s40691-021-00270-9

Ki, C.*, Park, S., & Ha-Brookshire, J. (2021). Towards a circular economy: Understanding consumers’ moral stance on corporations’ and individuals’ responsibilities in creating a circular fashion economy. Business Strategy and the Environment. https://doi.org/10.1002/bse.2675

Ki, C.*, #Chong, S., & Ha-Brookshire, J. (2020). How fashion can achieve sustainable development through a circular economy and stakeholder engagement: A systematic literature review. Corporate Social Responsibility and Environmental Management. https://doi.org/10.1002/csr.1970

Ki, C.*, Cho, E., & Lee, J. (2020). Can an intelligent personal assistant (IPA) be your friend? Para-friendship development mechanism between IPAs and their users. Computers in Human Behavior. https://doi.org/10.1016/j.chb.2020.106412

Ki, C.*, Cuevas, L., #Chong, S., & Lim, H. (2020). Influencer marketing: Social media influencers as human brands attaching to followers and yielding positive marketing results by fulfilling needs. Journal of Retailing and Consumer Services. https://doi.org/10.1016/j.jretconser.2020.102133

Ki, C.* & Kim, Y. (2019). The mechanism by which social media influencers persuade consumers: The role of consumers’ desire to mimic. Psychology & Marketing, 36(10), 905-922. https://doi.org/10.1002/mar.21244

Cho, E., Ki, C.*, & Kim, Y. (2019). Ethnic-inspired design consumption as a means of enhancing self-view confidence. Social Behavior and Personality. https://doi.org/10.2224/sbp.7286

Ki, C., Lee, K., & Kim, Y.* (2017). Pleasure and guilt: How do they interplay in luxury consumption?. European Journal of Marketing, 51(4), 722-747. https://doi.org/10.1108/EJM-07-2015-0419

Ki, C. & Kim, Y.* (2016). Sustainable versus conspicuous luxury fashion purchase: Applying self-determination theory. Family & Consumer Sciences Research Journal, 44(3), 309–323. https://doi.org/10.1111/fcsr.12147